Content writing V/S Copywriting
You might
have heard these words i.e content writing and copywriting, and these might have confused you. Content writing and copywriting are two different terms which have
different work.
In this
article, let’s know the difference between content writer and copywriter in
brief.
Firstly, we
will read what is copywriting and content writing and then we will know the differences between them.
What is Copywriting
The person who does copywriting is called copywriter.
Copywriting
can be written in the following forms:
- Banners
- Posters
- Sales letters
- T.V advertisements etc.
What is Content Writing
Now let’s
know what is content writing.
Content
writing is the form of writing in which the content is written for the purpose
of providing suitable information to the readers. The basic intention behind content writing is to spread knowledge and
correct information to the readers.
The person who does content writing is a called content writer.
Content
writing can be written in the following forms:
- Blog posts
- News articles
- E books
- Podcasts
Now if you
know that what is copywriting and what is content writing, it’s time to see the
difference between them.
Difference between Content writing and Copywriting
Copywriting:
- Basic intention behind copywriting is
to sell products or services.
- Copywriting is a short form of
writing.
- The main aim of copywriting is to
persuade the readers to take action.
- In, copywriting SEO is not mandatory.
- Examples- sales letter, TV ads,
billboards, flyers, posters, banners etc.
Content writing:
- Basic intention behind content
writing is to provide relevant information to the readers.
- Content writing is long form of
writing because it provides all the information related to the topic in a brief
manner.
- The main aim of content writing is to
inform the readers about different topics.
- Content writers must have the
knowledge of SEO.
- Examples- blog posts, news articles,
E books, podcasts etc.
FAQs on Copywriting and
Content writing
- Which is best content writing or copywriting?
Both are
best from their area of use. If you want to sell something then copywriting is
best but if you want to inform or educate the readers then content writing is
best for you.
- Can a content writer be a copywriter?
Yes, a
content writer can become a copywriter and copywriter can also become a content
writer because in both form of writing we must know how to write, we should
have a interest in writing.
- Who earns more content writer or copywriter?
A copywriter earns more than content writers
because they make the readers to buy something and the writers get paid from
the organization whereas the main aim of content writer is to provide the
readers with the valuable information.
Comments
Post a Comment